Hold your breath and take the SIP trunking plunge

Posted by Jason Hearon, Vice President of Sales

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November 12, 2014; 11:18 AM

Taking_the_Plunge_for_SIPIt should be no secret by now that VoIP is a valuable business asset. When it first appeared in the '90s, it was more of a novelty than anything else. Some companies may have invested in it, but for the most part people were satisfied using landline connections. But the technology behind VoIP has made leaps and bounds in the way of progress, leading to an explosion in popularity - namely with enterprises. According to industry expert Tak Sato, this is chiefly thanks to modern VoIP's ability to save an organization significantly on their communications bills.

"Before the Internet, telephones were connected to a web of wiring that crisscrossed nations and continents around the globe," Sato stated in the Westlake Bay Village Observer. "When calls were made from point A to point B every city, county, state and country between those two points added fees and tariffs that our telephone companies collected. Those fees and tariffs, especially on long distance and overseas calls respectively, made the 'per minute' cost of a phone call quite expensive."

But while VoIP is the ultimate asset for business phone systems, many people are still hesitant when considering this upgrade. Many legacy voice networks must remain in place for countless organizations, and moving to VoIP may seem complicated and ultimately futile. But all it takes is an understanding of how VoIP works and how it can be achieved through SIP trunking.

Overcoming resistance
VoIP telephony, SIP trunking... sometimes it seems like the acronyms never end. There may be an aversion and anxiety that comes along with trying to keep everything straight, but things are not as complicated as they seem. SIP trunking is simply the act of taking landline connections and re-routing them over the Internet. From there, VoIP can be achieved. According to No Jitter contributor Andrew Prokop, this has been happening for years - even if it has only recently gained steam as a potential answer to the status quo.

"If you call something that was invented in the 1990s new, then SIP is new," Prokop wrote. "That's not the way I see it, though. I call SIP battle tested and combat ready."

The fact of the matter is that VoIP will need to be in some way obtained for businesses of all sizes. There is an increasing need for things like single source communications software that can be accessed through smartphones, and failing to embrace change will lead to lost finances, operational time and employee satisfaction. SIP trunking is a way to meet these modern needs, and as such it shouldn't be shied away from.

Ready, set, VoIP!
A SIP phone system can be a game changer for any organization that uses it. While there are many instances where legacy systems are better abandoned or replaced with hosted services, this course of action is not for everyone. For those businesses that are tethered to their existing networks, a SIP trunk can be a saving grace for mobile-minded companies everywhere.

Want to learn more about SIP Trunking for your business? Check out our SIP Trunking eBook today! 

Topics: Voice over IP (VoIP), SIP trunking