Communications Should Be Moving Toward the Enterprise

Posted by Kimberley Drobny, Vice President, Marketing

July 12, 2016; 4:00 PM

Organizations are realizing more and more the advantages of weaving digital solutions and practices into their company structures in order to stay ahead of the game. This not only makes companies competitive, but also more flexible and able to adapt to fast-changing practices and expectations.


According to a recent article by Data Center Knowledge, companies adopting these new enterprise technology methods should keep a few key business tech trends in mind. Here’s a look at three of trends applicable to the world of unified communications/VoIP.


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Topics: Cloud Communication, Voice over IP (VoIP)

The Unified Communications Train is Gaining Speed

Posted by Kimberley Drobny, Vice President, Marketing

July 5, 2016; 4:00 PM

In keeping with last week’s mobile workforce theme and the buzz surrounding how the traditional workplace is changing, it’s only natural to broaden the discussion to unified communications as a whole.   


The UC space is already growing at a brisk clip and there have been huge advancements. There has been significant evolution in video, file sharing, applications and conferencing, and more and more organizations are using applications in the cloud. Towards the end of last year, there were a few predictions floating around about the UC market for the upcoming year. Here are the top two:

  • More organizations will adopt a hybrid of on premise and public cloud solutions.
  • Unified Communications as a Service (UCaaS) and contact centers will be a big focus for CIOs as they add unified communications solutions to their arsenal.


Both of these predictions are still in the beginning stages, but they’re steadily gaining traction. In the meantime, let’s take a look at a few of the other important elements in world of UC, where it is already evolving and where it needs to head in the future.


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Topics: Cloud Communication, product development, Unified Communications (UC)

The Mobile Worker in a Connected World

Posted by Kimberley Drobny, Vice President, Marketing

June 21, 2016; 3:30 PM

In our increasingly connected world, businesspeople are becoming more and more mobile – easily working remotely using their portable devices from locations other than the office. The International Data Corporation (IDC) predicts that “the U.S. mobile worker population will grow at a steady rate over the next five years, increasing from 96.2 million in 2015 to 105.4 million mobile workers in 2020.”


Significant strides in existing technology and the development of new technology and solutions have opened up countless avenues in how business is conducted and people connect. The fact that employees no longer have to be tethered to their desks has pulled the rug out from under traditional business practices, causing a substantial shift in the modern workforce.


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Topics: Voice over IP (VoIP), mobility

Communications Should Be Customer-centric

Posted by Kimberley Drobny, Vice President, Marketing

June 9, 2016; 3:00 PM

Businesses are constantly seeking integrated and streamlined solutions to boost growth and give them a competitive advantage in the quickly evolving communications marketplace. A growing number of organizations, specifically with contact centers, are looking for solutions that will provide visibility into their operations, insight into employee productivity and customer service metrics.


These analytics and reporting tools are growing more valuable and instrumental to helping organizations make informed decisions. With this new approach and level of insight, businesses now have access to the most holistic view of contact center performance from every angle. It’s a shift in thinking and approach that focuses on contact center efficiency, with more of an emphasis on the customer experience.


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Topics: technology, Cloud Communication, mobility

Three Common Misconceptions About VoIP

Posted by Kimberley Drobny, Vice President, Marketing

May 24, 2016; 4:00 PM

Despite its many benefits, VoIP (Voice over Internet Protocol) is a technology still shrouded in mystery in today’s business world. Even though it has been around for more than 20 years, the industry is still educating customers on the what and why of VoIP. Misconceptions and general unfamiliarity have given VoIP somewhat of a negative reputation, causing reluctance among businesses to adopt the advantageous solution.


This means there is room for substantial growth in adoption rates as more and more companies learn that VoIP puts the user at the center of the communications experience and creates increased flexibility and efficiency for businesses.


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Topics: product development, Voice over IP (VoIP)

Communications Should Be Empowered by Visibility

Posted by Kimberley Drobny, Vice President, Marketing

May 12, 2016; 3:00 PM

In today’s world, we’ve become used to "instant everything" – access to world news, ordering food, directions to a destination and streaming movies are all available at the touch of a finger. It’s an immediate connectivity and access to services, data and people that we’ve come to expect.


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Topics: blog

Challenges facing VoIP / UC industry

Posted by Kimberley Drobny, Vice President, Marketing

May 10, 2016; 3:00 PM

Unified communications promises to increase employee productivity and customer satisfaction, empower Bring Your Own Device (BYOD) programs for mobile access and minimize expenses. However, the question remains if UC has really delivered on its promises.

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Topics: Cloud Communication, Voice over IP (VoIP), Unified Communications (UC)

The Little Contact Center that Could

Posted by Kimberley Drobny, Vice President, Marketing

May 5, 2016; 5:06 PM

A contact center is often depicted as a large office, full of headset-equipped employees fielding calls from all over the world, be it a customer service department or an operator service for a sizable company. However, contact centers actually come in all sizes.


Whether it’s a small inside sales team taking incoming calls and placing outbound calls, or a few customer representatives who answer support calls – any group of workers set up to handle a lot of phone calls, for whatever reason, counts as a contact center.


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Topics: Cloud Communication, corporate wellness

Mobile and the desk phone: a dynamic duo

Posted by Dave Whitmer, Director of Technical Support

April 28, 2016; 4:39 PM

The imminent demise of the desk phone is a frequently debated topic, and one that impacts a large percentage of the working population. However, rumors of its death have been greatly exaggerated. With benefits such as ease of use, reliability and cost-effectiveness, the desk phone is alive and well. However, with mobile phones becoming ever more important (and truly the lifeblood of millennials), it only makes sense that the desk phone would evolve or risk extinction.  


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Topics: product development, mobility

Communications Should Provide Ongoing Support

Posted by Kimberley Drobny, Vice President, Marketing

April 19, 2016; 3:30 PM

Too many phone system providers today define support as a getting started training and a user’s manual.  That’s like saying the investment in a healthy marriage ends after the honeymoon. Phone systems change, new features get added, new employees join a company and business communications needs change. Just like marriages take ongoing investment by both parties, the support a business receives by its phone system provider should be ongoing for the life of the relationship.


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Topics: Cloud Communication, mobility