Expect to see even more virtual meetings

Posted by Kimberley Drobny, Vice President, Marketing

July 14, 2015; 2:41 PM

The possibilities of unified communications and digital phone solutions stretch beyond just the traditional workplace. Town halls and shareholder meetings are starting to join the virtual movement, and it's proving to be successful.

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Topics: technology, Cloud Communication, Unified Communications (UC), mobility, blog

How to maximize UC potential

Posted by Kimberley Drobny, Vice President, Marketing

July 7, 2015; 2:45 PM

Unified communications and digital phone systems have the obvious benefits of flexibility and collaboration, but how can you get the most out of those advantages? What does better collaboration mean for your company? You can maximize the potential for your UC services with a communications-enabled business process. A CEBP is when UC taps into the power of other cloud based services to boost business competitiveness and responsiveness. Here are some key elements and advantages to a CEBP.

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Topics: Cloud Communication, Unified Communications (UC), mobility, blog

Cloud assets becoming status quo for enterprise

Posted by Kimberley Drobny, Vice President, Marketing

July 2, 2015; 3:38 PM


The cloud should be old news by now. But while it's true that public awareness of the cloud may have reached something resembling saturation point, that doesn't mean it has become something to avoid. The conversation may be changing to some degree, but this is only reinforcing the idea that the cloud should be a given part of any organization's daily operations. 

According to The Guardian, accounting software company Xero believes that the state of modern business demands cloud functionality. The focus is no longer on the technology itself, but where it can take the companies that implement it.

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Topics: Cloud Communication, Unified Communications (UC), blog

How to eliminate workplace distractions with VoIP

Posted by Kimberley Drobny, Vice President, Marketing

June 25, 2015; 3:32 PM

One premise behind unified communications technology is to link people together who can't be physically present. Now, people might be physically present, but they aren't necessarily using that closeness  to facilitate collaboration. Workplace distractions like loud conversations and water cooler gossiping force employees to tune out. Whether it's by coming into the office early, working from home or simply playing music through headphones, employees will go to great lengths to stay focused. Fortunately, UC's collaboration capabilities can help employees maintain focus by eliminating distractions.

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Topics: Voice over IP (VoIP), Unified Communications (UC)

Is your network ready for the cloud?

Posted by Kimberley Drobny, Vice President, Marketing

June 11, 2015; 4:00 PM

Organizations that want to have cloud phone solutions within their offices must make sure that they can send power over Ethernet to support the IP phones they will likely be using. They should also have backup power for Ethernet switches, especially if they are plugged into outlets within the office. Endpoint registration (a legal issue) is necessary, along with location tracking, in order for 911 call responses to be as effective as possible.

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Topics: Cloud Communication, Unified Communications (UC), mobility

Learning the lingo of success

Posted by Kimberley Drobny, Vice President, Marketing

June 4, 2015; 1:54 PM

Projects have a way of putting people behind in the workplace. There are some tasks that require a lot of time and effort to get done, and sometimes this can push people away from wanting to handle them. 

6-4-15According to InformationWeek contributor Erika Van Noort, this is how unified communications projects can fail in the long run. Taking on these sorts of transitions can be a taxing endeavor, but Van Noort suggests that maybe the problem isn't in the work itself, but how it is referred to. Sometimes, all it takes is a jargon adjustment to boost the importance of UC deployments in the collective mind of those in charge of making them happen.

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Topics: Cloud Communication, Unified Communications (UC), mobility

Building a Modern Marketing Strategy to sell Cloud

Posted by Kimberley Drobny, Vice President, Marketing

May 26, 2015; 9:00 AM

To reach modern customers, resellers need a modern marketing strategy.  They must adjust their complete go-to-market philosophy to compete for today’s tech-savvy end user and build a reputation as a trusted leader in the business phone industry.   

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Topics: technology, marketing tools, Voice over IP (VoIP), Unified Communications (UC)

What is a company's role in SIP Trunking?

Posted by Shawn Guenther, Vice President of Product Management & Development

May 21, 2015; 5:56 PM


More companies are switching to SIP Trunking to tap into its wealth of benefits.  A crucial element to enabling unified communications for many firms, SIP Trunking increases mobility, productivity, savings and communication reliability. 

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Topics: Cloud Communication, Voice over IP (VoIP), SIP trunking, Unified Communications (UC)

The changing faces of IT and businesses communications

Posted by Kimberley Drobny, Vice President, Marketing

April 30, 2015; 3:14 PM


There has been a significant amount of technological convergence in the enterprise recently. Much of this has to do with the changing nature of consumer devices. Smartphones are much more powerful than their predecessors - the PDA and the cellphone - and in many ways they even have some old desktops beat in terms of capability and usefulness. Mobile devices have married many tools and channels together in a powerful way. As a result, business phone systems and other related platforms are becoming the clear territory of the IT department.   

No Jitter managing editor Beth Schultz believes that enterprise IT departments need to build "centers of excellence" around communications applications. IT leaders need to be pushing for new developments in business communications systems, whether they be made up of adapted legacy circuits and managed on-site or are provided through the cloud.

"The CoE idea isn't new, not even to IT," Schultz wrote. "In fact, CoEs often bubble up around new enterprise technologies. And now, with increasing calls for applying analytics to all areas of the business, including the contact center, and loudening whispers of integrating communications into business apps, the time seems right for forward-looking IT organizations to pull together CoEs and begin influencing how the business thinks about these disciplines relative to the way it communicates."

Communications technology is no longer defined by landline telephone access. People need the kind of wireless, universal connections that only the cloud can provide. IT needs to get onboard and start pushing for cloud communications or SIP phone service in the organizations they serve.

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Topics: Cloud Communication, Voice over IP (VoIP), Unified Communications (UC), mobility

Telecom Resellers Must Understand Network Infrastructure When Entering the Cloud

Posted by Kimberley Drobny, Vice President, Marketing

April 28, 2015; 4:00 PM


For telecom resellers, the cloud presents a game-changing opportunity. We’ve shared in the past how SMB demand for cloud solutions is at an all-time high. Business owners hoping to enjoy the convenience and cost savings might approach their reseller with a request, which sends many consultants scrambling to understand the technology.  

 It’s no longer enough to install desk phones and run cable. Resellers today also have to account for the complexities of network hardware and software while trying to ensure that every call sounds as clear and sharp as its analog predecessor.

 

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Topics: Cloud Communication, Voice over IP (VoIP), SIP trunking, Unified Communications (UC)