VoIP: an Investment for Business

Posted by Camaryn Bolton, Digital Marketing and Communications

June 2, 2014; 9:43 AM

If it Ain't Broke...

UC_and_VoIPThere are plenty of companies out there that aren't yet ready to switch away from the old landline telephone service. Why should they if it is still working? There has been a lot of hype about VoIP, but many businesses might not see the point if they can still make calls like they have in the past. As the old saying goes, "If it ain't broke, don't fix it," but what if there were a way to improve on the old way of doing things? 

The real benefit of VoIP isn't in the channel itself, but how it can be used. There are plenty of extra features that can easily be enabled with VoIP that were once impossible - or at least extremely difficult - to access. For instance, with VoIP, phone service itself is much more reliable than legacy phone service. Not only that, but VoIP is also an incredibly cost-effective solution for businesses of any size. 

"Adding VoIP services to almost any business can be a strong investment," writes Marlin Finance contributor Brian Walsh. "Such an addition can have plenty of positive effects, helping businesses save money by cutting the cord from phone companies, giving them new features and interconnectivity between online and phone-based service, and boosting performance speed and functionality by leaps and bounds."

From networks that allow calls to "follow" their recipients across multiple devices to cloud-enabled single source communications apps, more people are beginning to realize how they can make VoIP and other unified telecom assets work for their specific business needs.

Topics: Voice over IP (VoIP)